The TruePlate blog
Practical guides for a better menu.
AR and 3D menus, table ordering, menu engineering and the numbers that matter, written for the people who run restaurants.
Articles
- Ordering
QR code table ordering: how it works and when it pays off
How QR table ordering works from the scan to the kitchen to the payment, what it costs, where it speeds up service and where staff still matter most.
· 5 min readRead - Operations
Restaurant KPIs: the numbers worth checking every week
The restaurant KPIs worth a weekly look: sales, average check, covers, speed of service, food and labor cost, prime cost, menu mix and guest interest.
· 5 min readRead - Menu strategy
Menu engineering: stars, crowd favorites and hidden gems
A step by step guide to menu engineering: cost each dish, sort it by popularity and margin, then decide what to promote, reprice, rework or retire.
· 5 min readRead - AR menus
AR glasses are coming. Is your menu ready?
Headsets and AR glasses will change how guests see a menu. What is changing, what will not, and how 3D dishes captured today stay useful tomorrow.
· 5 min readRead - Compliance
Allergens on digital menus: what EU rules ask of restaurants
The 14 allergens EU rules require restaurants to declare, what that means for QR and digital menus, and a practical checklist to keep allergen data right.
· 4 min readRead
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